History of Information
May 19, 2009 David L. Smith gives an interesting view on the history of information–from “over the fence”/public marketplaces to today’s social media. More The post History of Information appeared...
View ArticleMediasmith CEO David Smith Says Brand Safety Remains Top Concern With Ad...
June 16, 2009 AdExchanger.com interviews Mediasmith CEO, David L. Smith. More The post Mediasmith CEO David Smith Says Brand Safety Remains Top Concern With Ad Exchanges appeared first on Mediasmith -.
View ArticleThe New Metric for Success: CPW
July 17, 2009 David L. Smith discusses the effectiveness of CPW. More The post The New Metric for Success: CPW appeared first on Mediasmith -.
View ArticleTwitter’s Business Model: Brilliant or Non-Existent?
October 29, 2009 David L. Smith shares his view on Twitter’s successful business model with Harvard Business Review. More The post Twitter’s Business Model: Brilliant or Non-Existent? appeared first on...
View ArticleThe End of My Physical Newspaper Days
November 24, 2009 David L. Smith cancels the morning paper: read his blog on Media Tech – Fast Company. The post The End of My Physical Newspaper Days appeared first on Mediasmith -.
View ArticleApple Passes Microsoft
May 27, 2010 David L. Smith discusses Apple’s success on Fast Company today. More The post Apple Passes Microsoft appeared first on Mediasmith -.
View ArticlePlanning Philosophy
July 10, 2010 By David L. Smith CEO, Mediasmith Inc. Pay Attention to objectives and data collection Consider the media objectives as you would a mechanical for creative. These objectives direct all...
View ArticleMediasmith On Ancient vs. Modern Olympics Infographic
By: David L. Smith July 30, 2012 In Partnership With Infographic World This month’s Anvil features the event that we’ve all been waiting for, the 2012 Summer Olympics. It’s a time to put away our...
View ArticleDave’s Slideshare
Vetting Digital Media Technologies – Background from David Smith Adserving do we need an evolution or revoltuion from David Smith Dmn rountable Mediasmith: Strategies for Improving Integrated...
View ArticleThird Party Ad Serving: Whither now?
Featured on iMedia Connection By: David L. Smith December 17, 2012 Ten years ago, Ad servers represented the total or at least the vast majority of agency tech budgets. Today, this component is less...
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